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Corporate / Group Level

Chief Executive Officer (CEO)

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Chief Executive Officer (CEO) Manual coverChief Executive Officer (CEO)
Manual cover
Chief Executive Officer (CEO) SOP page
SOP page
Chief Executive Officer (CEO) Shift checklist
Shift checklist
Chief Executive Officer (CEO) Certificate
Certificate

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AED 15AED 30

The Chief Executive Officer (CEO) is the highest-ranking leader in a restaurant, club, or lounge organisation, responsible for setting the overall direction, ensuring commercial performance, and protecting the brand’s long-term success. This role provides clear leadership across all departments, aligning people, operations, finance, and guest experience around one business strategy.

  • Purpose of the role
  • Lead the organisation’s vision, strategy, and growth plan.
  • Ensure the business delivers strong financial results while maintaining premium service standards.
  • Represent the brand to owners, investors, key partners, and the wider market.
  • Drive a culture of accountability, innovation, and excellence across every venue and function.
  • Position in the organisation / reporting line
  • Sits at the top of the organisational structure and oversees all senior leaders, including General Managers, Operations Directors, Finance, Sales and Marketing, and Human Resources.
  • Typically reports to the Board of Directors, ownership group, or investors.
  • Works closely with executive and senior management teams to translate strategy into day-to-day performance.
  • Key areas of responsibility
  • Set strategic goals, annual budgets, and performance priorities.
  • Monitor revenue, profitability, cash flow, and long-term business health.
  • Lead major decisions on expansion, repositioning, capital investment, and brand development.
  • Ensure operational consistency, legal compliance, and risk management across all sites.
  • Build and retain a high-performing leadership team.
  • Oversee customer experience standards and brand reputation.
  • Maintain strong relationships with stakeholders, suppliers, landlords, and key partners.
  • Who succeeds in this role
  • A confident, commercially minded leader with strong business acumen and hospitality experience.
  • Someone who can balance strategic thinking with practical understanding of venue operations.
  • A decisive communicator who inspires trust, manages complexity, and leads through change.
  • A resilient, polished professional who thrives in a fast-paced, guest-focused environment and can make sound decisions under pressure.